Jose Cuervo Tradicional
Special edition label proposal
March, 2017
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About
I was asked to prepare an illustration proposal
for a special edition label of Tequila Jose Cuervo Tradicional.
I made some inked sketches and a few versions of the label.
Unfortunately the proposal was rejected. Finally I decided to make an
alternative and personal version of the illustration with an unused drawing.
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1.
Calavera
about
Illustration is the unused pencil drawing remastered and coloured
in Adobe Photoshop with Wacom Cintiq.
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2.
Calavera (silver version)
about
Illustration is the unused pencil drawing remastered and coloured
with alternative palette in Adobe Photoshop with Wacom Cintiq.
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3.
Calavera (pencil drawing)
about
Drawing was made with 3H pencil
on Fabriano® Accademia (120g) paper.
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4.
Calavera
about
Illustrations were drawing in Adobe Photoshop and
remastered and coloured in Adobe Illustrator with Wacom Cintiq.
This versions were presented to client and unfortunately not approved.
™Jose Cuervo Tradicional is a registered trademark.
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5.
Sketches and studies
about
Drawings were made with pencil and Copic multiliners
in Moleskine sketchbook.
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Thanks for watching.